On-page SEO

1. Title tags: The title tag is an HTML element that specifies the title of a webpage. It is displayed as the clickable headline on search engine results pages (SERPs). A well-optimized title tag should be unique, descriptive, and include relevant keywords to reflect the content of the page.
2. Meta descriptions: A meta description is a brief summary of the page’s content that appears below the title tag in SERPs. It should be compelling, accurately describe the content, and include relevant keywords to encourage users to click through to your page.
3. Heading tags (H1, H2, H3, etc.): Heading tags are used to structure your content, making it easy for both users and search engines to understand the hierarchy of information. Make sure to include relevant keywords in your headings and subheadings.
4. URL structure: Optimize your URLs to be descriptive, concise, and keyword-rich. Use hyphens to separate words, and avoid using special characters or numbers that could be confusing to users.
5. Internal linking: Internal links connect different pages on your website, helping to establish a hierarchy and improve site navigation. They also help search engines crawl and index your site more effectively.
6. Image optimization: Optimize images by using descriptive file names, alt tags, and reducing file size. This can improve page load time, user experience, and make your content more accessible to users with visual impairments.
7. Mobile-friendliness: Ensure your website is responsive and mobile-friendly to accommodate the growing number of mobile users. Search engines, particularly Google, prioritize mobile-optimized sites in their search results.
8. Page speed: Optimize your site’s loading time to provide a better user experience and improve your search engine rankings. Compress images, minimize HTTP requests, and leverage browser caching to improve page speed.